Wrappz had strong demand and a great product line, but their growth had plateaued.
Rising CPCs, low conversion rates, and disconnected channels were creating friction at every stage of the buying journey.
They didn’t need more traffic; they needed alignment.
What We Discovered
Here’s what was silently holding them back:
| Area | Before | Impact |
|---|---|---|
| Paid Ads | High CPCs, weak targeting | No scalable acquisition |
| SEO | Low authority, poor rankings | Organic traffic stagnation |
| Social | Inconsistent content | No community or virality |
| CRO | Slow pages, poor UX | High bounce & abandonment |
| Funnels | Disconnected journey | No predictable growth |
Wrappz wasn’t losing because of competition, they were losing because their system didn’t work together.
What We Rebuilt
We engineered a full-funnel growth system designed for predictability and scale:
Intent-layered Google Ads with hyper segmentation
UGC-driven Facebook/Instagram creatives
High-authority SEO content clusters
A social engine built for engagement and trust
CRO improvements that fixed the leaks costing them conversions
We focused on one goal: connect every channel so every click moves the customer forward.
The Transformation
In just 90 days, Wrappz went from static to scalable:
| Metric | Before | After | Increase |
|---|---|---|---|
| Monthly Orders | 18 | 74 | 312 percent ↑ |
| ROAS (Google Ads) | 1.8x | 4.2x | 133 percent ↑ |
| Website Conversion Rate | 0.9% | 4.2% | 366 percent ↑ |
| Paid Revenue | — | — | 62 percent ↑ |
| Organic Traffic | — | — | 35 percent ↑ |
This wasn’t a campaign.
It was a system, and systems scale.
